Course content
7 sections · 17 lessons · 5hr 50min total length
The basics3 lessons · 34min
- Copy is not writing — it is sellingPreview10min
- Research before a single word13min
- Features, benefits and proof11min
Emails3 lessons · 37min
- Subject lines that get opened11min
- A welcome sequence that works14min
- Selling without being pushy12min
Pages and ads3 lessons · 35min
- Landing page structure14min
- Headlines worth the time11min
- Short-form ad copy10min
The business3 lessons · 30min
- Building samples with no clients11min
- Pricing copy work10min
- Feedback, revisions and scope9min
Tools: CRM1 lessons · 41min
- HubSpot CRM, step by step41min
Tools: Project management1 lessons · 44min
- Notion, step by step44min
Tools: AI assistants3 lessons · 2hr 9min
- ChatGPT, step by step42min
- Claude, step by step43min
- Otter.ai, step by step44min